This
hard-hitting marketing material shows you in step-by-step detail
how to market your investigative agency in a way that will
make your investigative services explode with new cases and
new clients! Many investigators assume that the big client
and big bucks are in the domestic market but few individuals
use an investigator more than one or two times in their lifetime.
However, certain types of businesses will use an investigative
service again and again and this is generally where marketing
efforts need to be applied to build a client base.
The legendary hard-hitting marketing guru CJ Bronstrup leaves
nothing back with his secret marketing techniques and forumulas
any investigative agency can use to make their investigative
agency experience a literal explosion in new business, new
clients and new streams of income!
Table Of Contents
Preface
Who Is This Guy?
What Is Marketing?
Hitting The Three Keys
Why Most Businesses Fail
Acquiring Whales
Nurturing Whales
Cashing In On The Whale (Marketing!)
Formula 4679
The Biz 2 Biz Method
How May I Help You?
Working The Farm
What’s In A Letter?
Got the Whales, Get the Money
Some Final Thoughts
Appendix 1
Sample Letters
Appendix 2
Headlines
Appendix 3
InvestiGator Gazette Reprints.
Appendix 4
Reprints From CJ’s Swipe Files
Appendix 5
CJ’s Marketing Bullets Reprints
102 Pages
8.5" x 11"
retail $45.00
Our Price $36.00
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